Randy Hofbauer

Digital and Technology Editor

Author Profile

Randy Hofbauer is the former digital and technology editor of Progressive Grocer. He has more than a decade of experience as a content strategist, researcher and marketer, almost all of it covering CPG retailing. His insights and work have been cited in a number of media outlets, including The New York Times, the Associated Press and the Chicago Tribune, and he was named a finalist in the Software & Information Industry Association's 2018 Emerging Leader Awards. Follow him on Twitter or connect with him on LinkedIn.

ARTICLES BY THIS AUTHOR

11/19/2017
Doorganics Expands in Detroit Metro
Grocer to fill gaps left by Door to Door Organics' closure

Randy Hofbauer
11/19/2017
Tops to Sell Chef'd Meal Kits in Stores
Collaboration marks 2nd between Chef'd, a grocer in recent months

Randy Hofbauer
11/16/2017
Albertsons Cos. Invests in El Rancho Supermercado
Chain operates 16 Latino-focused stores in TX

Randy Hofbauer
11/16/2017
Amazon Inks Shoppable Recipes Deal with EatLove
Partnership follows similar ones with Fexy Media, AllRecipes.com

Randy Hofbauer
11/16/2017
Door to Door Organics Shutters Abruptly
Ecomm natural, organic retailer served 18 states

Randy Hofbauer
11/16/2017
Grocers Need These 6 Types of Ecomm Content
Customers want accurate content that makes shopping more convenient, personalized.

Randy Hofbauer
11/15/2017
Amazon Fresh Offering Shoppable Recipes via AllRecipes.com
Deal follows similar initiative with Prime Now, Fexy Media

Randy Hofbauer
11/14/2017
Whole Foods Cuts Prices on More Bestsellers, Holiday Items
Move marks 2nd major round of slashes since Amazon's acquisition

Randy Hofbauer
11/7/2017
Why Do Shoppers Use Grocers' Apps?
PG research with Field Agent discovers "whys" behind app usage, drivers to encourage more use

Randy Hofbauer
11/6/2017
H-E-B Providing Aid to Church-Shooting Victims, their Families
Grocer contributes $150K, collecting further donations at checkout

Randy Hofbauer