Merchandising and marketing news and insights related to the transformation of the food and consumer goods path to purchase
4 players earn the top spots in Bain & Co.’s latest "Advocacy in Retail" study
8 varieties of low-hanging fruit that retailers and restaurants easily overlooked
Customers invited to celebrate with volunteerism and social media
Company hopes move will help parents, caregivers and kids fight childhood obesity
The grocer's self-service ad platform increases transparency.
"Famous visitors" campaign includes 12 popular TV show and movie characters
Retailer homes in on flexitarian foods, food as medicine, NOWstalgia and more
Associate and consumer education, sampling events are key to boosting category
Voting also open for the highest marketing, merchandising awards
New identity focuses on an interconnected supply chain
Differentiation, retention and better data can boost shopper engagement
Grocer teams with Eva Longoria on Super Bowl commercial
Grocer adding coupons, personalization and online grocery to online products
Biggest sellers are tortilla chips, pretzels, potato chips, dips
