Path to Purchase

Hy-Vee Secures Audio Out-of-Home Partnership

Vibenomics helps grocer automate audio ad-buying process
How to Implement a 'Food as Medicine' Retail Program

Helping shoppers adopt healthful eating habits
Walgreens Offers Digital Solutions for Christmas Procrastinators

Delivery and pickup options give new meaning to last-minute shopping
EIQ BrandLab Earns Folio Accolade

Marketing group behind top creative campaigns on Progressive Grocer is Digital Team of the Year
DoorDash Introduces Ultra-Fast Grocery Delivery, New Approach to Labor

Grocers and c-store partners expected to join platform in 2022
Quotient, Place Exchange Offer 1st-Time Programmatic Access to InStore Audio Network

Messages reach 16K-plus stores nationwide
Giant Co. to Test SocialShelf Solution

Trial alliance will roll out next month to 15 stores’ alcohol aisles
Why Quality Remains a Revenue Growth Driver

New research highlights importance of quality, even in a price-centric marketplace
Sponsored

How Food Retail Is Suddenly Leading Supply Chain Transformation

Grocers and convenience stores are driving transformative change due to massive shifts in customer expectations, new leadership shifts, and dramatic increases in the scale of supply chain technologies.
Clinch Introduces Dynamic Circular Ads for Connected TV

Solution to be adopted by ‘top 5 retailer’ and Family Dollar
Retail Media Networks and the New Competitive Reality for Grocers

Sophisticated capabilities of networks such as Walmart Connect highlight new competitive battleground for shoppers’ attention, big ad budgets and grocery market share
Sponsored

Shopper Journey Report: The New Age of Elevated Expectations

Shopper behaviors are evolving rapidly, challenging grocers to understand expanding influences. Discover what shoppers want now in Progressive Grocer's latest exclusive research report.

Merchandising and marketing news and insights related to the transformation of the food and consumer goods path to purchase