Path to Purchase

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Connect with Today's Total Shopper

Taste drives unplanned purchases of snacks, but those unexpected delights can be facilitated with the right category management, pricing opportunities and promotional pairings. Learn more
Digital In-Store Engagement: Media or Merchandising

Meteora Group's president discusses how retail media is poised for growth as out-of-home engagement model gains traction
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How a Small-Town Grocer Used a Personalized Digital "Touch" to Stay Ahead of the Industry

Learn how—by implementing true 1:1 personalization technology to better understand and connect with current and future shoppers—Grocery Mart drove up customer loyalty like never before.
Walgreens Stays Local in Search of Vendors

Virtual Localization Summit on May 13 will allow local and diverse suppliers to pitch products
Global Food Retailer All In on Facial Recognition for Its Frictionless Future

Expansion of innovative payment method could reach 3K locations
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The 6 Sources Of Grocery Food Waste & How To Fix Them

More consumers are demanding fresh inventory, investments to match new competition are required to survive, and preparing for unplanned volume surges are at the forefront of the stress.
Schnucks Looks for New Local Suppliers

Grocer builds on partnership with RangeMe to reach local vendors
Coca-Cola Coffee Makes U.S. Debut With Drone Deliveries From Walmart

2-packs of new product delivered within 1 mile of Walmart's Coffee County, Georgia supercenter
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A Retailer Roadmap for Private Brand Building Success

Join dunnhumby’s grocery sector leader and industry veteran David Ciancio, and brand loyalty and retail private brand building executive Linda Severin, for a conversation that explores private brand success.
Display Drives Confection Sales

Merchandising has become even more important as consumers shift their shopping patterns and retailers rely more heavily on self-checkouts
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Insights from the 2021 dunnhumby Retailer Preference Index for U.S. Grocery

The Great Recession programmed lasting value-consciousness into the minds of consumers. How might COVID-19 rewire us again?
Acosta Adds CPG Pro to Team

Kelly Socia appointed EVP of business development for North America

Merchandising and marketing news and insights related to the transformation of the food and consumer goods path to purchase