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Promotion Management

  • Trade-Offs Dominate Shopping Decisions

    The home front has become the battlefront in the consumer’s war against shrinking incomes and budgets. Home-cooked meals have replaced restaurant dining.
  • October is ‘Pinktober’ in Market Street’s Breast Cancer Fundraising Campaign

    Market Street has joined the fight against breast cancer with a new month-long promotion to raise money for breast cancer research when shoppers purchase specially marked products throughout the store.
  • Food Lion Trots Out the Turkey – With a Twist

    Food Lion, LLC has rolled out its “MVP Free* Turkey” program for Thanksgiving in select markets, enabling shoppers to earn $20 off their next shopping order electronically by using their MVP loyalty cards and spending $45 a visit weekly at Food Lion. Customers must shop six of eight weeks to be eligible for the electronic coupon.
  • New Store, Same-Store Sales Rise Boosts Village Super Market Q4 Performance

    A new store opening and a 1.8 percent increase in same-store sales drove increased fiscal fourth-quarter sales for Springfield, N.J.-based Village Super Market, Inc., which operates a chain of 26 ShopRite supermarkets in New Jersey and eastern Pennsylvania.
  • Cargill Relaunches Tender Choice Branded Pork Line

    Armed with a fresh new logo, improved on-pack communication and a new Tender Sure guarantee, Cargill Meat Solutions has embarked on a relaunch of its premium enhanced Tender Choice brand pork line to help retailers drive fresh pork sales and repeat customers in meat departments across the country.
  • CAB Salutes More Top Retailer Sales Performers

    Having named Schenectady, N.Y.-based Price Chopper; Talequah, Okla.-based Reasor’s Inc.; and Grand Rapids, Mich.-based Meijer, Inc., among others, top retail performers at a recent annual conference, Certified Angus Beef, LLC also recognized a number of its other retail partners for their successful brand-building abilities.
  • Kroger Pumps Up Fuel Discount Rewards Program

    The Kroger Co. is enhancing its fuel discount program in the Cincinnati/Dayton, Ohio, marketing area with an upgraded rewards program.
  • Another Palate-Pleasin’ Reason to Stock Up on Idaho Spuds

    Idaho potatoes and Fresh Gourmet Crunchy Toppings have joined forces once again with a high-value promotion guaranteed to maximize retail holiday sales. Through the winter holiday season, every package of Fresh Gourmet Crunchy Toppings will offer a 75-cent instant coupon for Idaho potatoes. With a medium Idaho potato averaging around 25 cents, this represents a huge savings for consumers.
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