Promotion Management

New York-based online grocer FreshDirect plans to deploy a price and promotion optimization solution to provide shopper-centric analytic insights that support its everyday pricing strategies and decisions.

Kahlúa is spicing up its family of premium offerings this holiday season with the limited edition return of Spiced Holiday Nog Ready-to Drink Liqueur.

Schenectady, N.Y.-based Price Chopper's overall excellence with brand messaging, special selling events and in-store activities, among others, enable the regional retailer to obtain Retail Marketer of the Year honors from Certified Angus Beef LLC. Training programs reached staff from front-end managers to meat department personnel; a three-month meat manager promotion focused on sales, freshness and customer service. With these efforts, Price Chopper also achieved the Top Sales Volume Increase award, boasting a fifth consecutive year of double-digit growth. This 15-year partner was the No. 2 Top Sales Volume Large Chain Retailer (for chains with more than 50 stores).

Supermarket retailers of all sizes and formats are encouraged to enter the beef checkoff-funded third annual Retail Beef Backer Awards contest through Oct. 30, 2009, which will once again salute excellence in marketing and merchandising of beef at the meat case.

In a bid to steam things up in the fresh produce aisle this fall and keep shoppers away from the frozen foods cases, Mann Packing Co. is offering its annual on-pack offer for the Mann’s steam-in-bag vegetable line. As of Oct. 5, shoppers will save 55 cents when they buy two packages of Mann’s Broccoli & Carrots, Broccoli & Cauliflower or Vegetable Medley.

In a bid to steam things up in the fresh produce aisle this fall and keep shoppers away from the frozen foods cases, Mann Packing Co. is offering its annual on-pack offer for the Mann’s steam-in-bag vegetable line. As of Oct. 5, shoppers will save 55 cents when they buy two packages of Mann’s Broccoli & Carrots, Broccoli & Cauliflower or Vegetable Medley.

The holidays may not be very merry or bright for retailers this year, as yet another recent report found that overall, retailers are bracing for a slow season. According to a survey of 25 top retailers by Philadelphia-based consulting firm Hay Group, 72 percent of retailers expect the 2009 holiday season to be the same or worse compared with 2008.

A great example of how Guayaki is driving yerba mate into the mainstream via new packages and formats is the Sebastopol, Calif.-based company’s ready-to-drink Lemon Elation Yerba Mate.