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Trade Groups Urge Floral Industry to Set Global Standards
NEWARK, Del. -- An industry-wide initiative to create product identification standards for the global floral supply chain is being led by key trade associations, including the Produce Marketing Association, based here. The partners are urging floral industry growers, importers, wholesalers, supermarkets, mass markets, and transporters to collaborate on June 5-6, 2007 in Miami.