Promotion Management

As football fans across America ready themselves for game day on Feb. 7, Ruiz Foods, Inc. will roll out a full-page FSI brand-awareness promotion targeting Super Bowl XLIV.

Helped by improved financials at its U.S. banners, Ahold yesterday reported net sales of 6.8 billion euros (US $9.6 billion) for its fourth quarter ending Jan. 3.

Food Lion and Bloom shoppers can now earn as much as $10 in free groceries every time they buy private brand products.

M-Dot Network, an Erie, Pa.-based digital incentive processor that provides solutions for retailers to issue and redeem mobile and digital coupons, last week appointed retail technology industry veteran — and Progressive Grocer Contributing Editor —David Diamond to its board of advisors.

Shoppers are looking for more customized promotions, and are willing to work with retailers to develop them, according to a new global survey of over 32,000 consumers by Armonk, N.Y.-based IBM.

Regional independent Niemann Foods, Inc. plans to replace its legacy pricing system with a new solution it will use to analyze item/profit movement and track earned promotional dollars from suppliers.

Shoppers at The Food Emporium have the chance to experience antipodean cuisine when A Taste of Australia arrives this week in all 16 of the A&P banner’s Manhattan stores.

In a bid to help grocers score with health-focused New Year’s shoppers, Mann Packing is rolling out multiple promotions in January and February to further bolster sales.