VNU Launches Smart Supplier Web Site
NEW YORK -- Smart Supplier to Wal-Mart, a new VNU Business Media Web site dedicated to covering the marketing, merchandising, logistics, technology, and supply chain strategies of the world's largest retailer, has launched. The subscription-based site, www.vnusmartsupplier.com, offers a complete archive of Wal-Mart-related news and analysis from VNU Business Media's leading business-to-business magazine and Web site brands, including Progressive Grocer and Convenience Store News; original reporting and insight from Smart Supplier's award-winning retail editors; and exclusive consumer research and product sales data from leading research firms, including ACNielsen.