In the Spotlight: Brawny Paper Towels Updated Packaging
Features 25 more feet than leading national brands
Brawny Paper Towels has unveiled new packaging featuring the iconic The Brawny Man, along with "25 feet more than the leading national brand," the company said.
Drawing inspiration from classic comic book heroes, the updated packaging was designed to communicate the brand's values of toughness and strength, and infuse "strength and confidence back into The Brawny Man."
Brawny's new offering is available nationwide in a variety of package sizes; the average retail pricing range is $1.51 - $13.44.
