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Minyards, Supervalu, Pathmark Join Advisory Board for Hispanic Expo
NEW YORK -- Three more supermarket executives have joined the Retail Advisory Board for the Hispanic Retail 360 Conference & Expo, to be held Sept. 26 and 27 in Dallas. Andy Vigil, v.p. of Hispanic marketing at Minyards Food Stores; Judy Farniok, category manager, general merchandise, at Supervalu; and Donna Zambo, manager of consumer research, at Pathmark, are the latest execs to join a list of some of the biggest names in retailing who will be gathering in Dallas for the inaugural Hispanic Retail 360 event, produced by the Retail Group of VNU Business Media and VNU Expositions. -
Dierbergs Promotes Homegrown Produce
CHESTERFIELD, Mo. -- Dierbergs Family Markets here is partnering with local farmers this summer to promote homegrown produce. A good example of optimized local marketing, Dierbergs' program is built around direct deals with local farmers, many of whom grow their crops nearly exclusively for the 20-store chain.