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Sprouts Farmers Market Opens 400th Store

Healthy grocer's 2nd New Jersey location will commemorate milestone with weekend-long celebration
Marian Zboraj, Progressive Grocer
Haddon NJ Sprouts
As a part of Sprouts’ five-year plan, it remains committed to a robust growth strategy, aiming to expand 10% year over year.

One of the largest and fastest-growing specialty retailers of fresh, natural and organic food in the United States, Sprouts Farmers Market Inc., will debut its 400th store, in Haddon Township, N.J., on Sept. 8.

Located at 640 West Cuthbert Boulevard, the location is only the second New Jersey store for the healthy grocer. The other is located in nearby Marlton. However, according to the Daily Voice, Sprouts also plans to open other Garden State stores in Washington Township in Gloucester County and Aberdeen on the Jersey Shore. As a part of its five-year plan, Sprouts aims to expand 10% year over year. 

“Following the unveiling of our 399th store just last week in Rialto, CA, and now, on the opposite coast, our 400th store celebrates its opening in Haddon Township, N.J.,” said Jack Sinclair, CEO of Sprouts. “The expansion not only marks a significant milestone, but also represents our success in offering high quality better-for-you products to our customers coast to coast. To our remarkable teams, loyal customers, and supportive partners, thank you for being integral to this incredible accomplishment.”

Haddon marks the 23rd store opening for Sprouts this year. Each new store adheres to an innovative design concept, featuring a 23,000-square-foot footprint, and a bright and airy farmers market experience with an open layout, community feel, and produce at the heart of the market. 

A big proponent of sourcing locally, the Haddon store will work with local farmers like Flaim Farms, Nardelli Bros. Inc.-Lake View Farms, The Jersey Fruit Co. and others to source produce. Approximately 90% of Sprouts produce sales in its second quarter were from local farms. 

“Our journey has been nothing short of extraordinary, with our trajectory fueled by our dedication to delivering a wide assortment of organic groceries, local farm-fresh produce, and quality healthy products that cater to any dietary needs,” said Nick Konat, COO of Sprouts. “As we celebrate our 400th store milestone, we now set our sights on the promising path ahead, looking forward to continuing growth and positive impact in the communities we serve.”

"In addition to providing fresh, healthy and specialty foods to our residents, Sprouts also brings 100 jobs to our community, playing a vital role in our vision for Haddon Township as a community that 'truly thrives,'" added Mayor Randall Teague.

To ensure its new community thrives, the store will participate in Sprouts’ Food Rescue program. The Haddon store will donate groceries that are no longer fit for sale but remain edible and nutritious to Food Bank of South Jersey, which provides wholesome food to local families and individuals at risk of hunger.

The Haddon Sprouts store’s regular daily operating hours will be from 7 a.m. until 10 p.m.

Grand-Opening Weekend Events

From Friday, Sept. 8 through Sunday, Sept. 10, a variety of activities will celebrate the grand opening of the Haddon Sprouts store. A “pop-up party” out front will give customers the chance to taste seasonal produce from “fruit school,” play games, have their faces painted, watch artists carve large produce items, participate in a special “guess the weight” contest of an oversized piece of produce, and more.

The first 200 shoppers on Friday and Saturday will receive a free Goodness it’s Free reusable goodie bag filled with special products and samples.

On Friday, Danny Seo, editor-in-chief of Naturally, Danny Seo magazine, will give out free, signed hardcover copies of his cookbook, "Naturally, Delicious Dinners thanks to Simply Organic," starting at 5:30 p.m. During the giveaway, four shoppers will win a $100 gift card to Sprouts, courtesy of Bob’s Red Mill.

Also on Friday, samples of Hissho Sushi platters will be passed out, as well as other Marukan samples.

On Saturday, the first 400 shoppers will receive a $10 Sprouts gift card, and beginning at 11:30 a.m. shoppers will be treated to a free hot dog lunch from Boar’s Head, Hero Bakery and Kettle brand potato chips, while supplies last.

On Sunday, beginning at noon, dog lovers will receive dog treats from Bundle X Joy, and kids will get a reusable coloring tote activity kit, while supplies last. Plus, music and prize giveaways throughout the weekend will add to the festivities.

In anticipation of the opening, shoppers will have the chance to win a $500 Sprouts gift card up until midnight on Sept. 11 when they sign up via the website. Additionally, customers who text “TOWN” to 777-688 will receive 20% off their purchase over the grand-opening weekend (Sept.8-10) when they scan their app account barcode at checkout, up to two redemptions per Sprouts account per day.

Phoenix-based Sprouts Farmers Market employs approximately 31,000 associates and operates 400 stores in 23 states nationwide. The company is No. 51 on The PG 100, Progressive Grocer’s 2023 list of the top food and consumables retailers in North America.

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