Checkout options to reduce time waiting in line
Regardless of whether a shopper needs to buy two items or 20, the length of a checkout line will always be a major deciding factor in choosing to shop at your store. A recent study found that nearly half of consumers choose cashierless checkouts and self-serve kiosks because it’s faster than traditional checkout.
Providing options at the point of sale, including self-checkout and mobile checkout, reduce time spent waiting and lead to an improved customer experience. This will make stopping in for essentials like bread or milk, or meal planning for the week, that much easier.
Positioning fuel as a central service
The complexity surrounding grocery, with all of its nuances, margin pressures and scale of offerings, means that retailers must ensure they think strategically about how to deliver new services. To help customers shop quickly, retailers must act quickly. To do this, their technology and business processes must be able to see the whole shopper-journey picture, not just one piece of it.