Skip to main content

Marketing Tactics

  • Ahold Global Promotion Breaks Records

    ZAANDAM, The Netherlands - Ahold said today that its third worldwide promotion held last fall generated record sales.
  • Albertson's and Coca-Cola Sponsor Program for Black History Month

    BOISE, Idaho - During Black History Month Albertson's family of stores and the Coca-Cola Company are donating a portion of proceeds from sales of African-American manufactured and distributed products to museums across the country.
  • Toys R Us Tests Kiosks at Giant Supermarkets

    NEW YORK - Toys R Us Inc. said on Monday it is testing out kiosks at Ahold-owned stores in the United States in part to compete with Wal-Mart, whose toy sales now exceed those of Toys R Us, Reuters reports.
  • Industry Conference to Connect Retailers with the 'New Consumer'

    NEW YORK - This year's Store-Specific Merchandising and Marketing Conference -- being held April 10-12 at Disney's Grand Floridian Hotel in Orlando, Fla. -- is entitled, "Connecting with the New Consumer."
  • GMA Survey Reveals Consumers Confident in Food Industry

    WASHINGTON - When it comes to value, American consumers believe food offers the biggest bang for their buck, according to a new survey conducted by the polling company for the Grocery Manufacturers of America (GMA).
  • Store Refuses Customer's Coins Because of Anthrax Fear

    PORTSMOUTH, N.H. - A father who brought $3.13 in change to buy milk, three jars of baby food and a newspaper at a Market Basket store in Portsmouth, N.H., was turned away by a cashier because of anthrax fears, The Associated Press reports.
  • Kmart Issues Profit Warning

    DETROIT - Kmart Corp. on Thursday warned it won't meet Wall Street's profit expectations of a penny per share for the full year ending Jan. 30, and suggested it may seek additional financing, The Associated Press reports.
  • Report: Biotech Crop Plantings Jumped 20 Percent in 2001

    WASHINGTON - Plantings of genetically engineered crops across the globe increased nearly 20 percent last year despite resistance of consumers in Europe and elsewhere, according to the International Service for the Acquisition of Agri-Biotech Applications, The Associated Press reports.
X
This ad will auto-close in 10 seconds