ARTICLES BY THIS AUTHOR
- 6/5/2014
Six Action Steps to Leverage Digital Influence
Enhancing customer communication to grow same-store sales - 6/5/2014
Stacked With Possibilities
Ready-made meals and premium-positioned mainstays are spicing up opportunities for supermarket delis to build higher sales and shopper loyalty. - 6/5/2014
Murray's Cheese Expands in Greenwich Village
Features include yogurt bar, meat curing room, grilled cheese station - 6/5/2014
Seamless Shopping
Ahold USA’s Scan It! Mobile app unifies the various steps along the user’s path to purchase. - 6/5/2014
Albertsons, Coca-Cola Launch ‘Summer of Selfies’ Campaign
Participants have daily opportunities to win $75 gift card - 6/5/2014
A ‘She-ro’ by Any Other Name…
- 6/5/2014
Knowledge Is Power
A well-crafted digital marketing strategy can help grocers engage meaningfully with produce shoppers. - 6/5/2014
Getting the Vapors
Industry executives discuss the challenges and opportunities of the electronic cigarette boom.