Weis Markets Inc. is working with fresh grocery platform Invafresh to streamline fresh food operations across the Mid-Atlantic grocery chain. The partnership encompasses demand forecasting, in-store production planning, food traceability, recipe management and cut test management across all Weis Market fresh departments.
“Our Invafresh collaboration will help us automate processes, such as ordering, production and inventory management, so that we are meeting customers’ expectations with the freshest foods while also more accurately predicting demand,” noted Bob Gleeson, Weis Markets’ SVP merchandising and marketing. “We expect this platform to reduce food waste and improve efficiencies.”
Invafresh will help upgrade the grocer’s entire fresh food operations lifecycle, from purchase to prepared food production planning, giving the company visibility into and quality control over stores to maximize freshness and deliver a consistent consumer experience. The Invafresh Fresh Retail Platform uses AI and machine learning to simplify fresh food operations and reduce waste, making in-store operations more efficient.
“We are now focused on helping Weis to optimize their fresh store operations, from deli to bakery, produce to meat, and everything in between, to ensure the freshest and highest-quality products are available at the right levels when the consumer wants it," said Tim Spencer, president and CEO of Toronto-based Invafresh. "Our fresh-native platform helps grocery retailers deliver on their customer promise of quality and consistency while keeping margins in check and achieving their food sustainability goals in fresh.”
Invafresh’s Fresh Retail Platform has also been recently chosen by Saskatoon, Saskatchewan-based Federated Co-operatives Ltd., a wholesaling, manufacturing, marketing and administrative cooperative owned by more than 160 independent local co-op associations, and St. Cloud, Minn.-based Coborn’s, which operates 59 grocery stores under the Coborn’s Case Wine Foods, Marketplace Foods and Hornbacher’s banners.
Sunbury, Pa.-based Weis Markets operates 198 stores in Pennsylvania, Delaware, Maryland, New Jersey, New York, Virginia and West Virginia, with about 23,000 associates. The company is No. 61 on The PG 100, Progressive Grocer’s 2022 list of the top food and consumables retailers in North America, while Coborn's, Inc. is No. 86 on the list.