Target Expanding Fresh Food Selections

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Target Expanding Fresh Food Selections


Later this month, Target Corp. will complete remodels at more than 100 of its general merchandise stores where, beginning March 25, the retailer will offer a full selection of affordable and quality fresh foods.

The first of three cycles of remodels for Target this year, stores scheduled for the March remodel span markets across the country, from Spokane, Wash., to Oshkosh, Wis., and Chattanooga, Tenn. At the remodeled stores, about 10,000 square feet will be dedicated to a vast array of fresh-food choices, including a curated assortment of fresh produce, fresh packaged meat and pre-packaged baked goods, in addition to dry and frozen offerings.

Nearly 900 Target stores currently offer the expanded food layout, and the company reports that guest feedback has been overwhelmingly positive. Target expects to remodel an additional 230 general merchandise stores this year to incorporate the expanded fresh-food layout.

“Bringing fresh food to Target means our guests only have to make one stop to stock up on all of their essentials,” said Annette Miller, Target’s senior VP of grocery. “This year, even more of our guests will experience the added convenience of one-stop shopping as we remodel hundreds of additional Target stores and bring our fresh-food layout to markets across the country.”

The stores offer a selection of national food brands, as well as Target’s own brands, including Archer Farms premium foods, Market Pantry value staples and meal options, and Sutton & Dodge USDA Choice beef.

Minneapolis-based Target Corp. operates 1,765 stores across the United States and plans to open its first stores in Canada in 2013.