Supermarkets Offer Assistance During Calif. Wildfire Disaster

COLTON, Calif. - Several West Coast supermarket chains have stepped up to help victims of the Southern California wildfires.

Colton, Calif.-based Stater Bros., known as the 'Hometown Company' in its region, is offering a $50,000 reward for the arrest and conviction of the arsonist who started the Old Waterman Canyon Fire on Oct. 25, 2003.

"Offering this reward for the arrest and conviction of the arsonist is the right thing to do," said Stater Bros. chairman, president and c.e.o. Jack H. Brown. "This arsonist has caused the loss of life, the destruction of homes and businesses, and has brought heartache to our customers, friends, neighbors, and our own Stater Bros. 'Family' of Employees who have suffered the loss of their homes."

Stater Bros., which operates 157 full-service supermarkets in Southern California, has also implemented an in-store fund-raising program to support the American Red Cross and their emergency relief efforts for the victims of the Southern California wildfires.

Another group helping the victims of Southern California wildfires are supermarket partners Ralphs and Food 4 Less. The supermarket chains' charitable division, The Ralphs/Food 4 Less Foundation, is donating $50,000 to the American Red Cross Disaster Relief Fund.

"Thousands of our customers, associates and their families have been affected by the wildfires," said John Burgon, president of Ralphs Supermarkets. "Ralphs and Food 4 Less are committed to supporting the communities we serve, and we are proud to be able to assist the American Red Cross with its disaster relief efforts."

In addition to the $50,000 donation, all Ralphs and Food 4 Less stores in Southern California are providing donated water and other supplies for firefighters battling wildfires in Los Angeles, San Bernardino, San Diego and Ventura Counties. Ralphs and Food 4 Less stores will also be making donations to emergency evacuation centers as needs arise.
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