It’s a package deal for a reimagined Dole Packaged Foods, LLC as the company transforms into a purpose-led, more holistic organization. The Westlake Village, Calif.-based CPG is defining itself as a nutrition and wellness company and rolling out a spate of new products that reflect its mission.
Nearly a dozen launches are planned for this year, including the rollout of the iconic Dole Whip frozen treat into retail. That move is already garnering buzz on social media.
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Dole shared other impending new products, such as a line of Good Crunch sustainably-produced dehydrated pineapple and banana bites and Dole Wiggles fruit juice gels made with 100% fruit juice. In beverages, the company will unveil Dole Light pineapple juice drink, pineapple mango juice, Digestive Bliss fruit juice drink and a new brand of probiotic sodas. According to the company, the lineup of new food and drink products create "great-tasting products without processed sugars, increasing access to fruit-based nutrition, decreasing food waste, working to reduce plastic and carbon emissions, and growing value for all Dole partners and stakeholders."
As R&D efforts focus on nutrition and wellness, the 170-year-old company also made changes to its North American leadership team led by SVP and Managing Director Orzse Hodi. Other executive team members include Nora Witt and Jennifer Hirano, who lead the marketing function, and Kimberly Galante, who spearheads R&D.
"I am thrilled to work with this talented and driven group of women to bring innovative and delicious products to our consumers here in North America," said Hodi. "We have made great progress towards the goals of the Dole Promise since it was introduced in 2020, but there is still much work to be done. I'm looking forward to making even more meaningful strides with this team of changemakers to bring sunshine and good nutrition to all."