Dierbergs Promoting 'Match' Premium Meat Alternatives

ST. LOUIS -- Dierbergs Markets, Inc. here is promoting the introduction of a new line of premium meat alternatives on its Web site. The new Match meat alternatives are available at Dierbergs in six ground varieties: pork, Italian sausage, breakfast sausage, beef, crab, and chicken.

Billed as a "gourmet-quality, fiber- and protein-rich vegan match for animal meat" on Dierbergs' Web site, the St. Louis-based Match meatless products "[provide] the taste, texture, and nutrition that meat lovers want, without the saturated fats, cholesterol, hormones, or antibiotics found in some animal meats."

"We've conveniently added Match meats into many of our recipes at home," said Greg Dierberg, adding that his family has "made some of our favorite dishes healthier without sacrificing flavor or nutrition."

Dierbergs supplemented the product introduction with recipes for meatless Match Tacos and Barbecue Cups on its Web site.

Family-held Dierbergs operates 23 stores in the St. Louis metropolitan area.
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