Styles Bi-Rite

Off-site location gives more shoppers access to ‘GasPoints’ loyalty program

OTTOWA, Ill. -- Just six months after launching a cross-marketing program that gives shoppers fuel discounts at a nearby gas station for purchasing certain products at its grocery store, community-based independent Handy Foods said it is now giving out rewards for approximately 2,000 of fuel per week.

OTTOWA, Ill. -- Just six months after launching a cross-marketing program that gives shoppers fuel discounts at a nearby gas station for purchasing certain products at its grocery store, community-based independent Handy Foods said it is now giving out rewards for approximately 2,000 of fuel per week.

MATTHEWS, N.C. -- Regional chain Harris Teeter here is in the race for customer loyalty with several innovative promotions.

The addition of a filling station at Kishman's IGA in Minerva, Ohio has pumped up sales -- not to mention customer enthusiasm -- considerably.