Skip to main content

Shopper Intelligence

  • ACNielsen Retail ACView Monitors Competitive Landscape for CPG Retailers

    SCHAUMBURG, IL -- ACNielsen U.S. yesterday launched Retail ACView, a Web-delivered service that gives retailers a complete view of their total-store competitive performance, both nationally and within their local markets.
  • Target, General Mills, and Acosta Honored for Their Consumer Focus

    HOLLYWOOD, Fla. -- Target Stores, General Mills, and Acosta Sales and Marketing Co. were yesterday named winners of this year's Consumer 360 Awards, co-sponsored by three VNU business publications, Progressive Grocer, Convenience Store News, and Brandweek. The awards were presented here at the Consumer 360 conference hosted by ACNielsen U.S. and Spectra, both VNU businesses.
  • VNU Marketing Information Companies Expand Portfolio of Services

    HOLLYWOOD, Fla. -- VNU Marketing Information yesterday unveiled new services at Consumer 360, the educational and networking event for the consumer packaged goods (CPG) industry. Consumer 360 is sponsored by ACNielsen U.S. and Spectra, both units of VNU and part of the VNU Marketing Information Group.
  • ACNielsen and SPINS Expand Coverage of Natural Products Industry

    SCHAUMBURG, Ill. and SAN FRANCISCO -- ACNielsen U.S. and SPINS yesterday said they would jointly expand SPINSscan Conventional, an information service tracking sales of natural and organic products across grocery, drug, and mass merchandise retail outlets.
  • Best-selling Authors, AARP C.E.O. to Headline Upcoming Consumer 360 Conference

    SCHAUMBURG AND CHICAGO, Ill. -- Best-selling authors Malcolm Gladwell and Seth Godin, along with AARP c.e.o. William Novelli, will headline the 2005 Consumer 360 conference, the consumer packaged goods (CPG) industry's premier educational and networking event hosted by ACNielsen U.S. and Spectra, both units of VNU.
  • Spectra and ACNielsen Launch Expanded Loyalty-building Service for Retailers

    CHICAGO -- Spectra and ACNielsen U.S., both part of the VNU Marketing Information group, yesterday announced the launch of Category ShareCast, a Spectra service powered by the ACNielsen Homescan consumer panel that provides consumer packaged goods retailers with a "new approach" to measuring and building shopper loyalty. The service is designed to provide retailers with a better understanding of their share of each shopper's total category-specific spending while identifying opportunities to capture more of that spending.
  • ACNielsen's Expanded Homescan Consumer Panel Probes Store Loyalty

    SCHAUMBURG, Ill. - With the expansion of its U.S. Homescan consumer panel, ACNielsen is offering a new service that quantifies the impact of shoppers' attitudes on their loyalty to specific chains and stores, the company announced yesterday.
  • Consumer Confidence Rises to 83.8

    NEW YORK - The New York-based Conference Board today said its Consumer Confidence Index rose to 83.8 in May from 81 in April. Analysts had projected an index reading of 84.
X
This ad will auto-close in 10 seconds