Phil Dance

Partner and Co-founder
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Author Profile

Phil Dance is a partner with, and co-founder of, Alter Agents, a Los Angeles-based market research firm. He has more than 15 years of experience researching and uncovering shopper insights.

ARTICLES BY THIS AUTHOR

09/03/2018

Following Consumers, Retailers Should Adopt ‘Divinely Discontent’ Mindset

Tech companies like Amazon offer pertinent examples
Phil Dance
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11/08/2017

What Consumers’ Wallets Say about the Walmart-Amazon War

They want convenience, transparency and brands to deliver beyond their products
Phil Dance
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