Yesterday's News vs. Real-Time Pricing

A loaf of bread isn’t just a loaf of bread when it’s priced too high or too low. As shoppers make buying decisions based on price — especially in today’s onminchannel marketplace and in an uncertain economy — retailers need to know how to set their prices in a way that makes the most sense and profit for their business. 

By leveraging real-time hyperlocal data instead of basing pricing on audits of other nearby stores or a cursory review of average market-level data, grocers can best attract price-conscious customers and develop effective promotional strategies. Click below to learn more about Datasembly’s real-time pricing, assortment and availability data.