Why Target the Grocery Market?

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Why Target the Grocery Market?

The grocery market is one of the largest industry sectors in the U.S., but its size is only a small part of what makes it attractive to marketers.

The industry is experiencing increased online competition, static center store growth, creative advances in fresh foods and foodservice offerings, empowered shoppers, and more!

CPG’s and other grocery suppliers have a tremendous opportunity to bring new ideas, programs, products, and services to grocers looking for new ways to drive traffic, build loyalty, differentiate their stores, and grow their businesses.

Industry Data

Industry data
Source: Nielsen TDLinx and Progressive Grocer Market Research, 2017

Challenges & Top Issues Facing Retailers

Retailer challenges
Source: Progressive Grocer Market Research, 2017

Grow your business in the retail grocery market

Progressive Grocer has the experience, resources, and experience to help you grow your business and make a difference in this rapidly changing market.

Marketing needs