Weis Names Donna Banks-Ficcio VP of Center Store Sales & Merch

Weis Markets has hired Donna Banks-Ficcio as its VP of center store sales and merchandising. In her new role, Banks-Ficcio will guide the company’s grocery, dairy, frozen, HBC/GM, and beer and wine departments, and her oversight responsibilities will encompass category management, merchandising and pricing.

“Donna has extensive merchandising and category management experience in some of the key markets we serve, said Richard Gunn, SVP, merchandising and marketing, to whom Banks-Ficcio will report. “She is also known for building strong relationships with suppliers and manufacturers.”

Banks-Ficcio brings more than 25 years of food retailing experience to her latest position. Most recently, she was VP of center-store merchandising at Eden Prairie, Minn.-based Supervalu Inc. Earlier in her career, she worked for A&P and Kings Super Markets. She earned a bachelor of arts degree in food marketing from St. Joseph’s University.

Banks-Ficcio has also been named among Progressive Grocer’s Top Women in Grocery twice, in 2008 and 2017.

Sunbury, Pa.-based Weis Markets operates 204 stores in Pennsylvania, Maryland, Delaware, New Jersey, New York, Virginia and West Virginia.