Supermarkets' Service Stacks Up Well Against Other Industries: Study
ROCHESTER, N.Y. -- The supermarket industry came out on top in an annual Harris Poll survey that ranks industries on how well they serve consumers. This survey found that 92 percent of adults think supermarkets generally do a good job, and only eight percent think they do a bad job, giving them a net positive score of 84 percentage points.
At the bottom of the list, only 26 percent think tobacco companies do a good job, while one-third (33 percent) said they believe oil companies do a good job.
Other industries that receive high net scores are: online search engines (77 points positive); computer hardware companies (64 points positive); computer software companies (61 points positive); hospitals (58 points positive); banks (56 points positive); and packaged food companies (55 points positive).
At the other end of the spectrum, the industries with the worst net scores are: tobacco companies (46 points negative); oil companies (33 points negative); health insurance companies (21 points negative); managed care companies, such as HMOs (20 points negative); and cable companies (1 point negative).
The nationwide telephone survey was conducted by market research firm Harris Interactive among 1,010 U.S. adults between July 10 and 16, 2007. Only about half of these adults were asked about each industry.
At the bottom of the list, only 26 percent think tobacco companies do a good job, while one-third (33 percent) said they believe oil companies do a good job.
Other industries that receive high net scores are: online search engines (77 points positive); computer hardware companies (64 points positive); computer software companies (61 points positive); hospitals (58 points positive); banks (56 points positive); and packaged food companies (55 points positive).
At the other end of the spectrum, the industries with the worst net scores are: tobacco companies (46 points negative); oil companies (33 points negative); health insurance companies (21 points negative); managed care companies, such as HMOs (20 points negative); and cable companies (1 point negative).
The nationwide telephone survey was conducted by market research firm Harris Interactive among 1,010 U.S. adults between July 10 and 16, 2007. Only about half of these adults were asked about each industry.