Spartan Bows New Fresh Banner

Spartan Stores just finished a $4 million project that has transformed a Glen’s Market unit in the new format Glen’s Fresh Marketplace in North Petoskey, Mich.

“Glen’s Fresh Marketplace will be committed to excellence with superior products that will resonate with people who love good food,” said Bob Greenman, store director, describing Spartan’s new prototype. “With a strong emphasis on meats, seafood, wine and deli offerings, it will be a premier destination store for these products.”

The fresh foods-focused store will feature The grocer’s first Starbucks Cafe, along with upgrades including an expanded produce and floral department; a store-within-a-store Papyrus card shop, a revamped bakery featuring LaBrea breads; and a full-service deli offering signature salads, premium deli meats, imported and domestic cheeses, party trays, and prepared entrees.

Spartan said it will fly in fresh seafood daily, to a full-service fish counter staffed by experts to help with selections, seasonings, and cooking directions.

Fresh sushi is yet another highlight of the new store, as is a full-service meat counter that will cut and package meats per customer requests. The service meat case features Bell & Evans all-natural chicken and Angus Star Ranch beef.

The store’s specialty foods aisle features international flavors and gourmet foods, and a wine area with anextensive variety of imported and domestic wines, the grocer said.

The assortment is supported by a new Web site,, featuring food and wine pairings, weekly recipes, weekly email newsletters, the store’s weekly ad, and more.

A grand opening celebration will offer special savings, demo sampling, and other fun events, such as sweepstakes, in which customers can register for a chance to win Corbin Bleu concert tickets, grilling events, and summer foods and healthy foods “sample fests,” the company said.

On June 24, Spartan will also celebrate the grand opening of a newly remodeled D&W Fresh Market in Williamston, Mich.

Grand Rapids, Mich.-based Spartan Stores, Inc., serves some 400 independent grocery stores in Michigan, Indiana and Ohio. It also owns and operates 84 retail supermarkets in Michigan, including Family Fare Supermarkets, Glen's Markets, D&W Fresh Markets, and Felpausch Food Centers.
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