Sedano’s Readies for Taste of Brazil Selling Event

Sedano’s Supermarkets will host a “Taste of Brazilian Flavors” food tasting and sampling event at its Miami-area stores. Starting Sept. 26 and running through Nov. 8, the festival will showcase exotic foods, drinks, snacks and tropical flavors from Brazil. Each tasting will include recipes and easy-to-serve dishes to make at home.

Sedano’s shoppers will also have the opportunity to enter a contest to win tickets to attend the IndyCar Championship Series Finale at Homestead Miami Speedway Complex to be held Oct. 10.

“Our promotion with Sedano’s Supermarkets is a great opportunity for Brazilian food producers to showcase the exotic tastes and high quality of Brazilian foods, and to reach Sedano’s shoppers who are accustomed to Latin cuisine,” said Raquel Salgado, president of the Brazilian Food and Beverage Association (BFBA).

Salgado said the organization choose Sedano’s south Florida marketing territory to host the promotion because it’s “one of the most multicultural in the world, and the people here are very open to trying new foods and tastes.”

BFBA is providing up-to-the-minute information about the event via Twitter at

Currently commemorating its 47th year in business, Sedano’s has more than 30 supermarkets across south Florida and is the largest member of Associated Grocers of Florida.
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