Just in time for Earth Month, Scott Naturals dry bath tissue, paper towels and napkins have earned the Green Good Housekeeping Seal, an emblem given by the Good Housekeeping Research Institute in recognition of a brand’s demonstration of environmental responsibility across a wide range of criteria.
These Scott Naturals products have met the Good Housekeeping Green Seal’s environmental standard for paper goods based on recycled content and other factors.
“The Green Good Housekeeping Seal is widely recognized and respected among the industry and consumers alike, and we are proud to achieve this designation,” said Alma Alejandro, Scott Naturals brand manager. “With the Green Good Housekeeping Seal’s limited warranty, individuals can take a small step toward a greener world by using these products.”
The Scott Naturals tissue, towels and napkins are made with a blend of virgin material and at least 20 percent recycled material in products or packaging. Scott claims a savings of more than 2 million trees if everyone in the United States tried Naturals products for just four weeks.
“We introduced the Scott Naturals line of products to provide consumers with a green solution that not only benefits our environment, but also provides the quality of product that they have come to expect from the Scott brand,” Alejandro said. “We have a proven track record of delivering consumer products that adhere to our stringent sustainability practices to ensure we are not only taking care of our consumers’ needs, but also helping address the needs of our environment. This emblem validates our sustainable practices and commitment to our environment.”
The Good Housekeeping Research Institute evaluates products for its Green Good Housekeeping Seal based on ingredient and product safety, reduction of water use in manufacturing, energy efficiency in manufacturing and product use, packaging reduction and the brand’s corporate social responsibility.
Neenah, Wis.-based Kimberly-Clark Corp. markets brands including Kleenex, Scott, Huggies, Pull-Ups, Kotex and Depend.