Meijer Sets Simply Give Record
The Meijer Simply Give program set a record in 2016, with $7.8 million for food pantries throughout the Midwest, bringing the program's overall donation to more than $28 million since its inception in 2008.
The Grand Rapids, Mich.-based superstore retailer's most recent campaign, held during the holiday season, resulted in more than $2.3 million alone for hungry families.
"It's inspiring to see friends and neighbors come together to take care of hungry families throughout the communities we serve," Executive Chairman Hank Meijer said. "We cannot thank our customers, team members and food pantry partners enough for continuing to rise to the challenge to support this incredible program."
Meijer began its Simply Give program as a way to help local food pantries throughout the Midwest achieve their mission of feeding hungry families. It runs three times a year, when food pantries need it the most: spring, fall and the holidays.
During each Simply Give campaign, customers are encouraged to purchase a $10 Simply Give donation card upon checkout. Once purchased, the donation is converted into a Meijer Food-Only Gift Card and donated directly to the local food pantry selected by the store for that campaign.
"Hunger is a problem that occurs in all of our communities, which is why the funds generated from Simply Give stay local," said Cathy Cooper, senior director of community partnerships and giving. "The Simply Give program gives everyone a chance to work toward ensuring no one has to go without food."
Meijer operates 230 supercenters and grocery stores throughout Michigan, Ohio, Indiana, Illinois, Kentucky and Wisconsin. With hunger as a corporate philanthropic focus, Meijer partners with hundreds of food banks and pantries through its Simply Give and food rescue programs.