King’s Choice Unveils ‘Improve Your Castle’ Contest

This fall, Saputo Cheese USA Inc. will offer consumers a chance to win a $3,000 gift card to The Home Depot through its King’s Choice brand “Improve Your Castle” contest.

“We’re excited to give one lucky contestant the opportunity to give their living space the royal treatment,” said Katie Jury, marketing manager for Saputo Cheese USA Inc.’s specialty cheese brands. “And with a wide range of specialty cheeses that are perfect for high class entertaining, King’s Choice cheeses will be the perfect party offering when the bland-to-grand transition is complete.”

In-store shelf talkers with tear pads featuring a coupon can be found in participating retailers throughout the contest. Additionally, consumers with smart phones can connect directly to KingsChoiceCheese.com via the promotional display’s QR code to view recipes and wine pairings, and to access the online entry form. Full contest details will also be available on the brand’s Facebook page.