Keep Kids Healthy

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Keep Kids Healthy

08/17/2010

A first-of-its-kind all-natural hydration beverage for children, KIDStrong stands out from the pack of “sports drinks” or “fortified waters.” The beverage contains no artificial flavors, colors, sweeteners or preservatives; is low in sugar (just 3 grams per 8-ounce serving); and features a stimulant-free proprietary nutrient formulation that delivers the right mix of vitamins and minerals for growing children. Specifically developed for active kids ages 4-13, and aimed at combating childhood obesity epidemic, the beverage offers three key components: a low glycemic complex-carbohydrate blend, 20 vitamins and minerals and a unique electrolyte combination. KIDStrong is currently available in Natural Orange and Natural Grape flavors, with more varieties on the way, and retails for a suggested $3.99 to $4.99 per 4-unit case and $ .99 to $1.39 per 12-ounce bottle. The Fair Haven, N.J.-based company’s recent promotional efforts have included a commercial aired on the famous CBS JumboTron screen in New York’s Times Square and a series of demos at major Mid-Atlantic supermarket chains. For more information, contact Ron Berkowitz at 516-208-3868 or [email protected].