Industry Relieved by NYC Soda Ban Ruling

Groups representing beverage manufacturers and sellers expressed their approveal of a ruling by State Supreme Court Justice Milton Tingling Jr. that blocked the New York City ban on large sugar-sweetened beverages from taking effect this month at such venues as restauransts and movie theaters, because, as the judge put it, the “arbitrary and capricious” measure would apply only to some drinks.

“The court ruling provides a sigh of relief to New Yorkers and thousands of small businesses in New York City that would have been harmed by this arbitrary and unpopular ban,” noted the Washington, D.C.-based American Beverage Association, echoing Judge Tingling’s term. “With this ruling behind us, we look forward to collaborating with city leaders on solutions that will have a meaningful and lasting impact on the people of New York City.”

“The voices of over half a million New Yorkers and small businesses were heard,” said New Yorkers for Beverage Choices, which comprises individuals, businesses and community organizations opposed to the ban. “This is a victory for small businesses across the city and for personal choice.”

“New Yorkers have the right and ability to choose for themselves what they eat or drink,” the organization added.

Mayor Michael Bloomberg, who championed the ban, said he intends to appeal the decision.