Food Flavors, Ingredients Report Pinpoints Key Market Drivers

Packaged Facts' fifth annual Food Flavors and Ingredients Outlook series uncovers the major motivators, including the recession, health and wellness and consumer concerns about sustainability, that are expected to affect flavors and ingredients for foodservice and retail throughout 2009.

For example, using coupons, eating fewer meals out, making more home-cooked meals from scratch, and substituting private label products for leading national brands are a few strategies Packaged Facts believes shoppers will employ more often to make ends meet.

"It’s almost certain that the recession will continue through 2009, and that is motivating consumers to buckle down and embrace the new reality," said Packaged Facts publisher Tatjana Meerman.

The recession hasn't derailed the growing popularity of better-for-you products, however, with many consumers deciding that spending a little more on food billed as more nutritious may serve to stave off exorbitant medical bills in the future.

Meanwhile, the green movement is spurring consumers to adopt environmentally friendly behaviors that are also economical. Packaged Facts expects that exchanging tap water for bottled and cloth napkins for paper, eating more leftovers and buying locally produced foods will grow more common.

"Food Flavors and Ingredients Outlook 2009" provides comprehensive information on the evolving consumer nutritional mindset. The seven key categories covered are Global Flavors, Sustainability, Local & Organic, Imports/Food Safety, Health & Wellness, Savory Selections and Sweet Salvation. The report additionally discusses how shifting consumer preferences are affecting major ingredient trends, what's in and what's out, and how flavor trends are moving through retail and foodservice.

For more information, visit

New York-based Packaged Facts, a division of Market Research Group, publishes market intelligence on a wide range of consumer industries, including consumer goods and retailing, foods and beverages, demographics, pet, and financial products.
This ad will auto-close in 10 seconds