Dove Chocolate Unveils Facebook Sweeps
Dove Dark Chocolate has teamed up with Nicole by OPI to launch the “Discover Your Dark Side in the New Year Sweepstakes,” in which 25,000 entrants will randomly be awarded two exclusive Dove-inspired Nicole by OPI nail lacquer shades: “Better After Dark” and "Promises in the Dark.”
Through Feb. 5, Facebook fans can enter once per day for a chance to win one of the Nicole by OPI kits, which includes a bottle of each of the new lacquers as well as a coupon for a free Dove Chocolate Bar.
"In 2014, we want to encourage people to discover the delicious taste of Dove Dark Chocolate, which offers a creamy taste experience that shatters the perception that dark chocolate tastes bitter," said Roy Benin, chief consumer officer for Hackettstown, N.J.-based Mars Chocolate North America. "With this sweepstakes, we're putting the silky-smooth taste of Dove Dark Chocolate at people's fingertips with the always smooth nail polish experience from Nicole by OPI."