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ACNielsen Research Identifies Need for Consumer Education on Organics
LOS ANGELES - New research by ACNielsen U.S., an operating unit of ACNielsen, a VNU Company, shows that organic food shoppers are extremely loyal to the category, while non-buyers have virtually no interest in organic products. Both groups likely need more education on the topic. -
ACNielsen Finds Hispanic Shoppers Less Likely to Participate in Frequent Shopper Programs
LOS ANGELES - Hispanic households in Los Angeles, home to the largest population of Hispanics in the United States, are much less likely to belong to a grocery store frequent shopper program than non-Hispanics, according to new research from ACNielsen U.S.