Bi-Lo Teams With Spinx, Exxon to Offer 'Tank Tokens' for Free Gas
MAULDIN, S.C. -- In response to rising gas prices, Bi-Lo said yesterday that it had begun offering "Tank Tokens," which can be redeemed for free gas. It launched the program last month in partnership with Greenville, S.C.-based convenience store operator Spinx Co., and Irving, Texas-based ExxonMobil.
"We feel this is a great way to reward our loyal customers and help everyone deal with the challenges of rising gas prices," said Bi-Lo e.v.p. of marketing and merchandising Tye Anthony in a statement. "Gas prices have become a dinner topic in more and more households, and as oil prices continue to rise, it is often a major consideration in a family's budget."
"In this partnership BI-LO and Spinx will help shoppers stretch their budgets on two of the essential purchases families make every week: food and gasoline," added Spinx president and c.e.o. Stewart Spinks.
Through June 26, customers can earn free gas every time they shop at all Bi-Lo stores in the Greenville, Spartanburg, and Anderson, S.C., and Asheville, N.C. areas. When shoppers spend $35 or more, they receive one Tank Token. Ten Tank Tokens can be redeemed for a $25 Spinx Gift Card or a $25 Exxon Gift Card until July 3. There's no limit on the number of Tank Tokens that can be redeemed.
Employing about 17,200 people, Bi-Lo operates almost 230 supermarkets in South Carolina, North Carolina, Georgia, and Tennessee. Spinx has over 78 convenience stores and supplies another 25 with gasoline in North and South Carolina.
"We feel this is a great way to reward our loyal customers and help everyone deal with the challenges of rising gas prices," said Bi-Lo e.v.p. of marketing and merchandising Tye Anthony in a statement. "Gas prices have become a dinner topic in more and more households, and as oil prices continue to rise, it is often a major consideration in a family's budget."
"In this partnership BI-LO and Spinx will help shoppers stretch their budgets on two of the essential purchases families make every week: food and gasoline," added Spinx president and c.e.o. Stewart Spinks.
Through June 26, customers can earn free gas every time they shop at all Bi-Lo stores in the Greenville, Spartanburg, and Anderson, S.C., and Asheville, N.C. areas. When shoppers spend $35 or more, they receive one Tank Token. Ten Tank Tokens can be redeemed for a $25 Spinx Gift Card or a $25 Exxon Gift Card until July 3. There's no limit on the number of Tank Tokens that can be redeemed.
Employing about 17,200 people, Bi-Lo operates almost 230 supermarkets in South Carolina, North Carolina, Georgia, and Tennessee. Spinx has over 78 convenience stores and supplies another 25 with gasoline in North and South Carolina.