Avocados Will Play Lead in Super Bowl Spreads

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Avocados Will Play Lead in Super Bowl Spreads

01/20/2014

As Americans prepare to gather to watch the first cold weather Super Bowl played outdoors at MetLife Stadium, avocados are expected to once again factor heavily in game-day spreads.

In fact, Americans are predicted to consume nearly 32 percent more avocados than they did last year, which equates to nearly 104 million pounds, or approximately 208 million avocados, consumed on Super Bowl Sunday.

“Avocados and the Big Game go hand in hand,” said Emiliano Escobedo, executive director of the Hass Avocado Board. “This year, the Big Apple will meet the Big Avocado, as once again, more and more Americans will enjoy avocados during the game."

Last year, football fans across the country consumed an estimated 79 million pounds, or 158 million Hass avocados during Big Game gatherings.

The top eight regions by percentage for avocados sold during the Big Game in the United States are:

• California = 23%
• West = 19%
• South Central = 17%
• Northeast = 10%
• Great Lakes = 9%
• Southeast = 9%
• Mid-South = 8%
• Plains = 5%