David Mayer and Marc Rousset

Author Profile

With over 20 years of consulting experience, David Mayer is a senior partner at Lippincott, a global creative consultancy specializing in brand and innovation. He has worked extensively with CPG brands and retailers using strategic insight to drive growth. Marc Rousset is a partner, retail and consumer goods at Oliver Wyman, Lippincott's parent company, a global management consulting company. Retail is continually undergoing seismic shifts, and Rousset helps organizations adapt to these changes and remain competitive within their respective markets.