Ultra Foods Fights Breast Cancer
Midwestern grocery chain Ultra Foods, in partnership with the nonprofit organization Making Change, presented more than $13,000 to the American Cancer Society’s Making Strides Against Breast Cancer this week.
The funds were raised during October 2016 during the Because Every Life Matters breast cancer awareness point-of-purchase fundraiser in Ultra Foods stores across Chicago.
“We are grateful to the many customers that donated and showed support for those affected by breast cancer,” said Chris Bengtson, VP of public relations and community affairs for Ultra Foods parent, Highland, Ind.-based Strack & Van Til. “We are certain that the funds raised during the Because Every Life Matters campaign will positively impact those battling the disease.”
The campaign featured pink boards stocked with $1, $3 and $5 donation coupons at checkout stands at Strack and Van Til’s Riverfront Plaza location and all 11 Chicago-area Ultra Foods stores. Customers donated by selecting a coupon in the desired denomination and handing it to the cashier to be scanned. The tax-deductible donations appeared on their final bills.
“We would like to give our sincerest thanks to Ultra Foods and their customers for the generous donations,” said Emily Lipinsky, senior manager for the American Cancer Society. “The funds will give hope to breast cancer patients and their families and will support research and critical programs in the fight against the disease.”
Making Change is a charitable organization that partners with thousands of retailers nationwide to run point-of-purchase fundraisers. Since 1985, the organization has raised more than $100 million to fund non-profit organizations in the United States and around the world.
“It is our pleasure to connect retailers wanting to give back with organizations making a difference in so many lives across the United States,” said David McConnell, president and CEO of Making Change. “We are proud to have been a part of the successful Because Every Life Matters campaign, and we look forward to working with Ultra Foods and the American Cancer Society more in the future.”