SpartanNash Rebrands 8 Stores as Family Fare
SpartanNash is celebrating the rebannering of eight stores in Omaha and Bellevue, Neb., and Council Bluffs, Iowa, with grand reopening celebrations at each location beginning at 10 a.m. on July 20. The stores, which were formerly No Frills and Bag ‘N Save locations, underwent $14.5 million in renovations and improvements.
“As we renovated these eight Family Fare Supermarkets, we focused on what our customers expect in a grocery shopping experience – selection, quality and freshness,” said Ted Adornato, SpartanNash EVP of retail operations. “We remain committed to delivering these to our store guests, along with everyday low prices and outstanding customer service from the nearly 1,000 associates who work at these new and improved locations.”
SpartanNash President and CEO Dennis Eidson will be on hand at the Center Road Family Fare, along with Adornato, COO Dave Staples, EVP/CFO Chris Meyers, EVP of Merchandising and Marketing Larry Pierce, Store Director Sara Ferris, and other community leaders and community partners for the ribbon-cutting ceremony.
The festivities also will include a $12,000 donation to Fisher House Foundation to help build Fisher House for veterans and military families receiving care at the VA Nebraska-Western Iowa Health Care System. The money was raised at SpartanNash’s more than 30 retail stores and fuel centers in Nebraska and Iowa. Customers were asked to donate $1, $5 or $10 at checkout. The program raised $24,000, which is being split between Fisher House and its national partner, Honor and Remember.
All rebannered stores also will be donating a pallet of food to the Food Bank for the Heartland.
Other grand opening festivities will include culinary creations from students at the Metropolitan Community College’s Institute for the Culinary Arts, daily giveaways, and surprise offerings on summer produce, local products and living well products. Customers who shop between July 20 and Aug. 31 with they yes Rewards Card also will be entered in a sweepstakes with a grand prize of a four-night getaway and two tickets to the 2017 Pro Football Championship in Houston.
With the newly rebannered stores, SpartanNash operates 14 Family Fare and three Supermercado Nuestra Familia stores in the Omaha area. Since Spartan Stores merged with Nash Finch Co. in November 2013, the newly formed SpartanNash has invested more than $30 million into its retail grocery operations in the region. The company also operates a distribution center in Omaha.