Shipt Expanding in Fla.

Third-party grocery-delivery service Shipt is expanding delivery options with food retailers in nine Florida markets.

Starting May 18, Shipt members in Tallahassee, Gainesville and St. Augustine will be able to receive deliveries from Publix, while Costco orders will be available for delivery in Jacksonville, Orlando, Sarasota, Fort Myers, Naples, South Florida and Tallahassee this month. With the expansion, the Birmingham, Ala.-based service will now be available to more than 7.2 million households across the Sunshine State.

"We've seen overwhelmingly positive responses to our previous launches in other Florida markets, and those experiences provided validation for this expansion – one of our largest to date," said Bill Smith, founder and CEO of Shipt. "Access to great retailers like Publix … is another step forward in fulfilling Shipt's mission to simplify life for Floridians. We love our Florida members, partners and shoppers, and know our team's heart for delightful service is a key to our success."

Through the Shipt mobile app, members will be able to shop a selection of groceries, household goods, and alcoholic beverages offered from these great retailers, note any preferences, choose a one-hour delivery window and pay for their order. Shipt connects members with a community of shoppers who handpick their items and deliver them as soon as one hour after the order is placed. Leading up to the expansion, Shipt plans to grow this network of shoppers.

Shipt memberships are available for an annual fee of $99, and members have access to unlimited free deliveries. People new to the service who sign up for membership will receive $25 off their first grocery order.