Pick 'n Save Partners with BP on Fuel Savings Program

Pick 'n Save, part of Roundy's Supermarkets Inc., has partnered with BP to launch a points-based customer loyalty fuel rewards program throughout the state of Wisconsin.

Pick 'n Save and Metro Market customers are eligible to save up to $1 per gallon of fuel for every 1,000 points redeemed at participating BP gas stations. For every $100 customers spend using their Fresh Perks card, they can save 10 cents per gallon on fuel.

Each time a shopper spends an additional $100 on groceries using their Fresh Perks card, they will earn 10 cents more off per gallon. Fuel Point savings can be redeemed by swiping a Fresh Perks card or using a phone number associated with the card at participating BP stations.

"We are always looking for new and innovative ways to save our customers money and help them find value," said Jim Hyland, Roundy's VP of communications and public affairs. "Teaming up with BP allows us to provide even more savings and rewards so our customers can focus on what matters most this holiday season and beyond."

To participate in the fuel rewards program, customers will need to use their Fresh Perks card with every purchase. Double fuel points will be rewarded for gift card purchases in-store. In addition, 50 points will be added at the pharmacy on qualified prescriptions. Shoppers can view their Fuel Points balance anytime on their Fresh Perks account or at the bottom of every purchase receipt. New members can sign up for Fresh Perks for free at any store register or online.

To celebrate the launch of this partnership, Pick 'n Save and BP will kick off a two-week donation program and event to benefit Meals on Wheels. From Nov. 14 through 28, Pick 'n Save will donate nutritious meals including soup, fresh fruit and other non-perishables to homebound residents throughout Southeastern Wisconsin. BP will provide gas gift cards to volunteer drivers of the program. A donation event featuring representatives from Pick 'n Save, BP and Meals on Wheels will take place Nov. 14 at the Pick 'n Save in Menomonee Falls.

Pick 'n Save is the largest of four grocery banners of Milwaukee-based Roundy's, a wholly owned subsidiary of The Kroger Co., and operates nearly 100 locations throughout the state of Wisconsin.