PG's FMI Connect Video Series - Hershey's Frank Jimenez

In the sixth installation of Progressive Grocer's exclusive FMI Connect video series, produced live on the show floor from the media Buzz Center at Chicago's McCormick Place, Frank Jimenez, senior director, insights driven performance and retail evolution at The Hershey Co., talks about how his company is leveraging technology to enhance the customer experience in-store.