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NEW and NACDS Seeking Bold Ideas to Improve Shopping Experience for Women

CHICAGO -- The Network of Executive Women is teaming up with NACDS (National Association of Chain Drug Stores) at its Marketplace conference June 26 to offer tips on how retailers can make the shopping experience better for women.

In a seminar entitled "Big Bold Ideas to Improve 'Shoppability'," the groups will present findings from a survey that's currently being administered by a third-party research supplier. The survey asks women in the industry how retailers might better merchandise products in their stores.
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