Karns Quality Foods Implements ProgLogic Loyalty Marketing Platform

Karns Quality Foods has adopted Delray Beach. Fla.-based ProLogic Retail Services’ loyalty marketing platform for its Karns Fresh Rewards loyalty program.

Shoppers can earn and redeem points through the new system as well as update their accounts, and view their real-time points balances and shopping history on the store’s website. They also can redeem their points for Max Dollars, which are stored in the member’s loyalty account. Max Dollars can then be redeemed in the store on qualifying purchases.

"We are highly enthusiastic about our new loyalty marketing program with ProLogic," said Andrea Karns, V.P. of marketing at Karns Quality Foods. "We look forward to rewarding our shoppers with Max Dollars discounts enabled through the ProLogic program."

Karns, based in Mechanicsburg, Pa., operates eight stores in the larger Harrisburg area. In 2016, it was named Supervalu’s 2016 Grand Master Marketer and in 2015, it was honored as one of Progressive Grocer’s Outstanding Independents.