Jewel-Osco Extends Prescription Plus Rewards Program

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Jewel-Osco Extends Prescription Plus Rewards Program

Jewel-Osco Pharmacy said it is extending the limited life of its Prescription Plus rewards program through January 31, 2009, to help its frequent pharmacy customers continue to reduce their grocery bills in the face of challenging economic times.

"As pharmacists, our foremost concern is helping our patients comply with their prescribed medication therapies," said Tom Rousonelos, v.p. of Jewel-Osco’s pharmacy operations. "We're extending the length of Prescription Plus in response to a real need our pharmacy customers tell us they have for the continuous opportunities to reduce their grocery bills through this program."

Prescription Plus offers customers a 10 percent discount coupon after every five prescriptions they fill at the pharmacy using a Jewel-Osco Preferred Card. New, transferred, and refilled medication orders-including flu shots-all can count toward earning the discount, which can be redeemed at the grocery checkout.

Because Prescription Plus discounts apply to the customer's future grocery purchases, the program stands to deliver more cost savings to consumers than competing discount drug programs, said the Supervalu-owned chain.

"Prescription Plus is providing some relief to the economic pressures many of our patients are feeling in today's economy,” said Rousonelos, who added that at a time when many people are giving careful consideration to every purchase they make, “We want to make it easier for our customers to make wise food and pharmacy choices.”

All 185 Jewel-Osco locations in Illinois, Indiana, and Iowa will continue the program. The grocer operates 170 in-store pharmacies; and locations without in-store pharmacies will also honor the 10 percent discount.

In addition to traditional prescription orders, shopper can earn Prescription Plus discounts via immunizations, diabetes care service appointments, and medication therapy management appointments in most cases.