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H-E-B to Speed Operating Decisions with Active Data Warehousing

SAN ANTONIO -- As if its technical prowess were not formidable enough, regional chain H-E-B is implementing a set of new infrastructure tools that should enable it to more quickly react to trends in the market.

To accomplish this, the retailer is moving to a Teradata-based infrastructure that should reduce data latency -- the time it takes to update the data warehouse with fresh information from the stores -- to less than ten minutes.

"We want to go into our 2006 fiscal year in November with the confidence that we can provide our business users with the information they need to make the optimal decision the first time, every time," said Shawn Sedate, v.p. of information solutions for H-E-B. "Porting our t-log data directly to our Teradata data warehouse will help us accomplish that goal and set the stage for new tools to help us gain additional benefits from analyzing our data."

Until now, H-E-B has transmitted transaction log data from the store point-of-sale system to local data storage, and then sent the information to its Teradata data warehouse in batches. This extra step introduced a delay between the time the transaction occurs and the time it is available to the enterprise for analysis or use by other systems. By transmitting the transaction log data directly to the Teradata data warehouse, H-E-B is creating an active data warehouse that will give its users access to information sooner after it happens at the store.

H-E-B said with its partner, NCR Corp. subsidiary Teradata, it is now developing a roadmap of projects to further leverage the powers of active data warehousing, including demand forecasting, customer relationship management and supply chain intelligence.
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