Food Lion Launches Annual Easter Seals UCP Campaign in North Carolina

SALISBURY, N.C. -- Now through March 15, all Food Lion stores in North Carolina are conducting the "Shop & Care" campaign to support Easter Seals-United Cerebral Palsy of North Carolina.

Food Lion customers can participate by looking for and purchasing products marked with special Shop & Care shelf tags. More than 225 products throughout Food Lion stores are marked with the Shop & Care tags. Shoppers also can give their support by purchasing $1 Easter Seals at checkout.

The Easter Seals are scannable and will be added to the customer's total bill and shown on the receipt for easy record keeping.

Over the last 14 years, Food Lion and its vendor partners have raised more than $10 million for Easter Seals UCP of North Carolina. All of the funds contributed stay in North Carolina to support Easter Seals UCP programs that assist children and adults with disabilities. Food Lion's annual Shop & Care campaign is recognized nationally as the largest food industry fundraiser for Easter Seals UCP.
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