Corrugated Industry to Distribute Recyclability Info to Retailers

INDIANAPOLIS, Ind. -- The Corrugated Packaging Alliance (CPA) here will begin mailing posters and brochures to retailers and others this month explaining how to increase revenue and take advantage of the new recyclability standard for corrugated shipping containers.

The posters will provide information on the new corrugated industry certification mark that enables users to easily identify recyclable corrugated materials which have been treated for water and water vapor protection, including those treated with new wax alternatives, and certified recyclable under the new, voluntary industry standard.

The trade group will send the information to grocers, fresh produce growers and shippers, and protein suppliers, to help them understand and benefit from the new standard. Retailers will receive a brochure and information on how to order free educational signage for display in areas where corrugated is sorted for recycling.

"The new standard enables retailers to maximize their OCC recycling revenues by requesting packaging that is certified recyclable," said Dwight Schmidt, CPA's executive director. "It demonstrates our continued commitment to increasing corrugated recycling even beyond the 73 percent that is currently recovered for recycling -- already more than any other packaging material."

For copies of the brochure and posters, contact the CPA at (800) 886-5255, or visit its Web site at http://www.corrugated.org.
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