Brookshire’s Gears Up for FRESH 15 Race

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Brookshire’s Gears Up for FRESH 15 Race


Brookshire Grocery Co. has unveiled FRESH 15, the regional grocer’s 15k, 5k and kids’ 1k race, set for Saturday, March 1, at FRESH by Brookshire’s in Tyler, Texas.

The race will take runners/walkers on a course through South Tyler and will benefit Tyler’s Bethesda Health Clinic and the American Heart Association. In conjunction with the race, FRESH will host a concert and other post-race entertainment events.

“We are very excited to bring a premier running event to Tyler that will both encourage health and give back to the community,” said BGC President and CEO Rick Rayford. “We believe that the values of Brookshire Grocery Co. as a whole resonate very well with the objectives of the FRESH 15, and we look forward to providing Tyler and surrounding areas an unforgettable event.”

Participants can now register for the event by going to Anyone interested in volunteering to help can email [email protected] to learn about opportunities.

Brookshire Grocery Co. operates 152 stores in three states -- Texas, Louisiana and Arkansas -- with three distribution centers and seven manufacturing facilities.